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First playbook live · Real Estate

The AI playbook written for real estate, not for tech people.

A trade-specific AI guide with prompts, workflows, and templates engineered for the exact moments that run a real estate business — first contact, listing prep, closing, and every follow-up in between.

  • Default pick is a quarterly subscription — see the live checkout for included materials and cadence
  • 7 turn-key workflows: inbound lead triage, listing prep, 30-day nurture, transaction coordination, post-close nurture, objection handling
  • 30+ copy-paste prompts engineered for the exact moment a real estate agent needs them
  • A 30/60/90 adoption plan so you put AI to work this week — not "someday"

Purchase terms

Review the Refunds and cancellation policy and Terms of Service before purchase. The playbook is educational workflow material; it does not promise a particular business result.

Inside the playbook

Every workflow, every prompt, in one PDF.

The PDF runs about 80 pages and is built to be opened on a laptop or tablet. Print one section per week if that’s how you work best.

  • A 1-page positioning statement every agent should be able to recite
  • The 3-step inbound-lead-response workflow: triage, qualify, schedule
  • A listing-prep checklist with prompts for description, photo captions, and feature sheets
  • A 30-day client follow-up cadence with prompts for every touch-point
  • Transaction coordination templates: contract-to-close timelines and status updates
  • Post-close nurture sequence scripts for referrals and review requests
  • Objection-handling prompts for the top five agents actually hear — pricing, timing, commission, exclusivity, and "we want to think about it"
  • A broker-team rollout checklist for 2–20 agents
  • House rules and scripts from top-producing teams
  • A 30/60/90 adoption plan so AI goes from a cool tool to a daily habit

Real agent workflows

What you’ll use the prompts for.

Scenario

A new Zillow lead at 9pm

Paste the inbound-lead triage prompt, get a qualifying question and a same-night reply in 90 seconds.

Scenario

A listing photo drop on Friday

Run the listing-prep checklist — feature sheet, MLS description, social captions — before the weekend open house.

Scenario

A past client you haven’t touched in 8 months

Run the post-close nurture prompt — anniversary note, market update, referral ask — without sounding like everyone else.

What subscribers say

From the field.

The lead-triage prompt alone saved me an hour a night. I stopped drafting first replies from scratch and started sending same-night responses again.
Broker, 12-agent team
Bought the lifetime upgrade on day three. The 30/60/90 adoption plan is the part I actually use — it kept me honest about putting the prompts to work.
Solo agent, second-time buyer
Listing-prep and post-close nurture are exactly the prompts our top producers were already doing by hand. Now every agent on the team has the script.
Team lead, luxury brokerage
SkillForge AI

Community

Join the conversation in our Reddit community.

Share workflows, ask questions, and see how other trades are using their playbooks.

Visit r/SkillForgeAI

Refer a peer

Share and get $25 off your next renewal

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Share with a peer — they get $25 off their first renewal.

Tag a real estate peer — both of you get the playbook insights.